PITCH PERFECT

PITCH PERFECT

No matter how fabulous you think your story is, no one will find out about it unless you can get a journalist interested in you in the first place. Whether you are pitching to a journalist or ultimately talking to your target audience through on-line, print, radio or...
INTERVIEW TRICKS AND TRAPS

INTERVIEW TRICKS AND TRAPS

Preparation is the key to a confident and successful interview. Knowing what you want to say and how you want to be quoted will help you craft great answers. But it’s easy to be put off your game when you are blind-sided with a tricky or aggressive question. It’s a...

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