by Ann Buchner | Aug 27, 2021 | Uncategorized
I’m often asked – how do I pitch my story idea to the media when I don’t have the budget to pay for an expensive PR agency? You can absolutely DIY a media pitch, as long as you are clear about the story angle that will grab the attention of your audience...
by maria | Jun 20, 2017 | Uncategorized
No matter how fabulous you think your story is, no one will find out about it unless you can get a journalist interested in you in the first place. Whether you are pitching to a journalist or ultimately talking to your target audience through on-line, print, radio or...
by maria | Jun 20, 2017 | Uncategorized
Preparation is the key to a confident and successful interview. Knowing what you want to say and how you want to be quoted will help you craft great answers. But it’s easy to be put off your game when you are blind-sided with a tricky or aggressive question. It’s a...
by maria | Jun 20, 2017 | Uncategorized
You may think that the job of a journalist and an interviewee are poles apart. After all, the journalist gets to write the story – you don’t. Only they get to ask the questions, while you have to provide the answers. Plus the journalist is really...